{"id":2589,"date":"2009-03-12T01:37:00","date_gmt":"2009-03-12T01:37:00","guid":{"rendered":"http:\/\/alcantara.pro.br\/portal\/2009\/03\/12\/a-crise-do-jornalismo-impresso\/"},"modified":"2009-03-12T01:37:00","modified_gmt":"2009-03-12T01:37:00","slug":"a-crise-do-jornalismo-impresso","status":"publish","type":"post","link":"https:\/\/alcantara.pro.br\/portal\/2009\/03\/12\/a-crise-do-jornalismo-impresso\/","title":{"rendered":"A crise do jornalismo impresso"},"content":{"rendered":"
\"\"<\/a>Com 150 anos, jornal mais antigo do Colorado fecha as portas<\/strong><\/div>\n
\n
Ap\u00f3s quase um s\u00e9culo e meio de circula\u00e7\u00e3o, o jornal impresso ‘Rocky Mountain News’ do Colorado, Estados Unidos, publicou sua \u00faltima edi\u00e7\u00e3o no dia 27 de fevereiro. A equipe de funcion\u00e1rios fez um v\u00eddeo documentando os \u00faltimos dias de trabalho.<\/dd>\n<\/dl>\n
Veja o v\u00eddeo <\/span><\/a>– Fonte: UOL<\/p>\n

<\/p>\n

Veja uma mat\u00e9ria do Blog de Renato Cruz<\/a> do Estad\u00e3o (05.02.2009)
\"\"<\/a><\/p>\n

A crise do jornalismo impresso<\/span><\/p>\n

Na mat\u00e9ria de capa de sua edi\u00e7\u00e3o mais recente, a revista Time<\/em> conta “Como salvar o seu jornal”. Walter Isaacson sugere que os micropagamentos s\u00e3o a resposta para a crise do jornalismo americano (que, com a desacelera\u00e7\u00e3o econ\u00f4mica, come\u00e7a a se espalhar para o restante do planeta):<\/p>\n

\n
\n

“Com um sistema de micropagamento, o jornal pode decidir cobrar um centavo por mat\u00e9ria, dez centavos por uma edi\u00e7\u00e3o di\u00e1ria ou US$ 2 pela assinatura mensal na web. Alguns internautas v\u00e3o reclamar, mas suspeito que a maioria vai clicar alegremente nas not\u00edcias se isso for suficientemente barato e f\u00e1cil.”<\/p>\n<\/blockquote>\n<\/div>\n

\u00c9 dif\u00edcil concordar. Hoje existe informa\u00e7\u00e3o em excesso na internet. A n\u00e3o ser que ele precise daquela not\u00edcia para a sua atividade profissional, o leitor vai preferir consumir uma informa\u00e7\u00e3o gratuita, mesmo que n\u00e3o tenha a mesma qualidade encontrada no jornal.<\/p>\n

<\/div>\n

Isaacson reclama do modelo de neg\u00f3cios baseado inteiramente em an\u00fancios. Mas, at\u00e9 onde eu sei, as assinaturas pagam basicamente os custos de impress\u00e3o e log\u00edstica. Ele apontou a queda na receita publicit\u00e1ria da internet nos Estados Unidos no trimestre passado como um aviso contra a depend\u00eancia exclusiva da publicidade.<\/p>\n

<\/div>\n

No m\u00eas passado, Nicholas Carlson, do blog Silicon Alley Insider<\/a> (em ingl\u00eas), escreveu que o New York Times<\/em> gastaria metade do que gasta com impress\u00e3o e log\u00edstica se enviasse para cada assinante um Kindle<\/a>, livro eletr\u00f4nico da Amazon, que tamb\u00e9m serve para ler jornal.<\/p>\n

<\/div>\n

Ah sim! A mat\u00e9ria que sugere micropagamentos para os jornais pode ser lida gratuitamente no site da Time<\/a><\/em> (em ingl\u00eas).<\/p>\n<\/div>\n<\/div>\n","protected":false},"excerpt":{"rendered":"

Com 150 anos, jornal mais antigo do Colorado fecha as portas Ap\u00f3s quase um s\u00e9culo<\/p>\n","protected":false},"author":1,"featured_media":0,"comment_status":"closed","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"footnotes":""},"categories":[76],"tags":[],"class_list":["post-2589","post","type-post","status-publish","format-standard","hentry","category-economia"],"yoast_head":"\nA crise do jornalismo impresso - Prof. Alexandre Alcantara<\/title>\n<meta name=\"robots\" content=\"index, follow, max-snippet:-1, max-image-preview:large, max-video-preview:-1\" \/>\n<link rel=\"canonical\" href=\"https:\/\/alcantara.pro.br\/portal\/2009\/03\/12\/a-crise-do-jornalismo-impresso\/\" \/>\n<meta property=\"og:locale\" content=\"pt_BR\" \/>\n<meta property=\"og:type\" content=\"article\" \/>\n<meta property=\"og:title\" content=\"A crise do jornalismo impresso - Prof. Alexandre Alcantara\" \/>\n<meta property=\"og:description\" content=\"Com 150 anos, jornal mais antigo do Colorado fecha as portas Ap\u00f3s quase um s\u00e9culo\" \/>\n<meta property=\"og:url\" content=\"https:\/\/alcantara.pro.br\/portal\/2009\/03\/12\/a-crise-do-jornalismo-impresso\/\" \/>\n<meta property=\"og:site_name\" content=\"Prof. Alexandre Alcantara\" \/>\n<meta property=\"article:published_time\" content=\"2009-03-12T01:37:00+00:00\" \/>\n<meta property=\"og:image\" content=\"http:\/\/1.bp.blogspot.com\/_N0XeWoklEZg\/SbhopC72eyI\/AAAAAAAAAac\/8E4oAN38oaQ\/s320\/-Untitled.jpg\" \/>\n<meta name=\"author\" content=\"Editoria: Prof. Alexandre Alcantara\" \/>\n<meta name=\"twitter:card\" content=\"summary_large_image\" \/>\n<meta name=\"twitter:label1\" content=\"Escrito por\" \/>\n\t<meta name=\"twitter:data1\" content=\"Editoria: Prof. Alexandre Alcantara\" \/>\n\t<meta name=\"twitter:label2\" content=\"Est. tempo de leitura\" \/>\n\t<meta name=\"twitter:data2\" content=\"2 minutos\" \/>\n<script type=\"application\/ld+json\" class=\"yoast-schema-graph\">{\"@context\":\"https:\\\/\\\/schema.org\",\"@graph\":[{\"@type\":\"Article\",\"@id\":\"https:\\\/\\\/alcantara.pro.br\\\/portal\\\/2009\\\/03\\\/12\\\/a-crise-do-jornalismo-impresso\\\/#article\",\"isPartOf\":{\"@id\":\"https:\\\/\\\/alcantara.pro.br\\\/portal\\\/2009\\\/03\\\/12\\\/a-crise-do-jornalismo-impresso\\\/\"},\"author\":{\"name\":\"Editoria: Prof. Alexandre Alcantara\",\"@id\":\"https:\\\/\\\/alcantara.pro.br\\\/portal\\\/#\\\/schema\\\/person\\\/1991ac6c2adfbaedfb22ff57aed2c7db\"},\"headline\":\"A crise do jornalismo impresso\",\"datePublished\":\"2009-03-12T01:37:00+00:00\",\"mainEntityOfPage\":{\"@id\":\"https:\\\/\\\/alcantara.pro.br\\\/portal\\\/2009\\\/03\\\/12\\\/a-crise-do-jornalismo-impresso\\\/\"},\"wordCount\":364,\"publisher\":{\"@id\":\"https:\\\/\\\/alcantara.pro.br\\\/portal\\\/#\\\/schema\\\/person\\\/638376dc60edb285cf5914ea02e73975\"},\"image\":{\"@id\":\"https:\\\/\\\/alcantara.pro.br\\\/portal\\\/2009\\\/03\\\/12\\\/a-crise-do-jornalismo-impresso\\\/#primaryimage\"},\"thumbnailUrl\":\"http:\\\/\\\/1.bp.blogspot.com\\\/_N0XeWoklEZg\\\/SbhopC72eyI\\\/AAAAAAAAAac\\\/8E4oAN38oaQ\\\/s320\\\/-Untitled.jpg\",\"articleSection\":[\"Economia\"],\"inLanguage\":\"pt-BR\"},{\"@type\":\"WebPage\",\"@id\":\"https:\\\/\\\/alcantara.pro.br\\\/portal\\\/2009\\\/03\\\/12\\\/a-crise-do-jornalismo-impresso\\\/\",\"url\":\"https:\\\/\\\/alcantara.pro.br\\\/portal\\\/2009\\\/03\\\/12\\\/a-crise-do-jornalismo-impresso\\\/\",\"name\":\"A crise do jornalismo impresso - 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