{"id":2005,"date":"2010-05-05T08:09:00","date_gmt":"2010-05-05T08:09:00","guid":{"rendered":"http:\/\/alcantara.pro.br\/portal\/2010\/05\/05\/maquina-de-reciclagem\/"},"modified":"2010-05-05T08:09:00","modified_gmt":"2010-05-05T08:09:00","slug":"maquina-de-reciclagem","status":"publish","type":"post","link":"https:\/\/alcantara.pro.br\/portal\/2010\/05\/05\/maquina-de-reciclagem\/","title":{"rendered":"M\u00e1quina de reciclagem"},"content":{"rendered":"<p><a href=\"http:\/\/2.bp.blogspot.com\/_lCGivGRYG3w\/S94DxHfNDfI\/AAAAAAAAAEo\/egef13bg0rk\/s1600\/dream-machine-pepsi-20100423132211.jpg\"><img decoding=\"async\" id=\"BLOGGER_PHOTO_ID_5466811140032761330\" style=\"FLOAT: left; MARGIN: 0px 10px 10px 0px; WIDTH: 132px; CURSOR: hand; HEIGHT: 267px\" alt=\"\" src=\"http:\/\/2.bp.blogspot.com\/_lCGivGRYG3w\/S94DxHfNDfI\/AAAAAAAAAEo\/egef13bg0rk\/s400\/dream-machine-pepsi-20100423132211.jpg\" border=\"0\" \/><\/a><span style=\"font-family:arial;\"><span style=\"font-size:130%;\">Pepsi lan\u00e7a M\u00e1quina dos Sonhos de reciclagem<\/span> <\/span><br \/><span style=\"font-family:arial;\"><\/span><\/p>\n<div align=\"justify\"><span style=\"font-family:arial;\">A PepsiCo e a Waste Management Inc anunciaram h\u00e1 dois dias uma parceria para a cria\u00e7\u00e3o da Dream Machine &#8211; a m\u00e1quina dos sonhos.<\/span><\/div>\n<div align=\"justify\"><span style=\"font-family:arial;\">O projeto \u00e9 uma iniciativa de reciclagem para aumentar o \u00edndice de devolu\u00e7\u00e3o de embalagens da PepsiCO nos Estados Unidos dos atuais 34% para 50% at\u00e9 2018. <\/span><\/div>\n<div align=\"justify\"><span style=\"font-family:arial;\"><br \/><\/span><span style=\"font-family:arial;\">Os quiosques Dream Machine s\u00e3o equipados com recept\u00e1culos computadorizados e incluem um sistema pessoal de recompensas. Assim, quem depositar suas garrafas e latinhas para reciclagem acumula pontos.<\/span><\/div>\n<div align=\"justify\"><span style=\"font-family:arial;\"><\/span> <\/div>\n<div align=\"justify\"><span style=\"font-family:arial;\"><\/span><\/div>\n<div align=\"justify\"><span style=\"font-family:arial;\">Segundo as empresas, ser\u00e3o colocadas milhares de m\u00e1quinas em locais p\u00fablicos, como postos de gasolina, est\u00e1dios e parques.<\/span><\/div>\n<div align=\"justify\"><span style=\"font-family:arial;\">As Dream Machines ser\u00e3o operadas pela Greenopolis, um sistema interativo de reciclagem que recompensa as pessoas e permite que elas recebam seus pr\u00eamios ao acessarem o site <\/span><a href=\"http:\/\/www.greenopolis.com\/\"><span style=\"font-family:arial;\">www.greenopolis.com<\/span><\/a><span style=\"font-family:arial;\">.<\/span><\/div>\n<div align=\"justify\"><span style=\"font-family:arial;\">A empresa ainda n\u00e3o divulgou quais seriam as recompensas, mas n\u00e3o seria estranho imaginar que mais produtos Pepsi estivessem envolvidos na troca.<\/span><\/div>\n<p><span style=\"font-family:arial;\"><\/p>\n<hr \/>\n<p><\/span><\/p>\n<div align=\"justify\"><\/div>\n<p><span style=\"font-family:arial;font-size:85%;\"><strong>Fonte<\/strong>: Paula Rothman, de <\/span><a href=\"http:\/\/info.abril.com.br\/noticias\/tecnologias-verdes\/pepsi-lanca-maquina-dos-sonhos-de-reciclagem-23042010-14.shl\"><span style=\"font-family:arial;font-size:85%;\">INFO Online<\/span><\/a><span style=\"font-family:arial;font-size:85%;\"> <\/span><span style=\"font-family:arial;\"><span style=\"font-size:85%;\"> &#8211; dica de Carina Goln\u00e7alves<\/span> <\/span><\/p>\n","protected":false},"excerpt":{"rendered":"<p>Pepsi lan\u00e7a M\u00e1quina dos Sonhos de reciclagem A PepsiCo e a Waste Management Inc anunciaram<\/p>\n","protected":false},"author":1,"featured_media":0,"comment_status":"closed","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"footnotes":""},"categories":[141],"tags":[],"class_list":["post-2005","post","type-post","status-publish","format-standard","hentry","category-meio-ambiente"],"yoast_head":"<!-- This site is optimized with the Yoast SEO plugin v27.5 - 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